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6 Strategies to Consider Before Slashing Prices

In an unpredictable economic climate, savvy retailers are constantly challenged to innovate and adapt, finding fresh strategies to remain resilient as consumer confidence retreats....
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Your Packaging Doesn’t Have to Speak in Riddles

“A riddle wrapped in a mystery inside an enigma.” Sir Winston Churchill’s immortal words often arise in my mind when I’m trying to untangle a...
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Cannabis Industry Trade Shows and Events 2024

Another year, another full schedule of cannabis events. It’s shaping up to be one the most jam-packed years yet when it comes to networking...
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8 Top-Rated Dispensaries in Chicago

The Illinois adult-use cannabis market opened for business on New Year’s Day 2020 to crowds of hundreds who lined up before sunrise in Chicago...
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Sales and Marketing Are Not Really the Same Thing

Although often linked in job titles, company divisions, and corporate reports, sales and marketing are related, but not identical, concepts. Ultimately, the two have...
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Striving for Sustainability with Aeroponic Growing

Cannabis is an incredible plant that can be grown in a tiny pot or spread freely across mountains in the wild. Over the years,...
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10 Commandments of Perfect Packaging for Cannabis

Consumers, retail buyers, and marketers are putting more emphasis on brand presentation than ever before, with the results often playing a large role in...
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The Snowball Effect of Unpaid Bills

“The check is in the mail” appears to be the new mantra of the United States cannabis industry. While delinquent payments sadly have been...
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Pros and Cons of Different Growing Mediums for Cannabis

Cultivators have no shortage of options when deciding where to bury their seeds, but each one comes with unique benefits and drawbacks. The growing...
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Park Social Wears Art Deco Well

With beautiful beaches and sprawling trails, a rich maritime history, and an Art Deco architectural theme that serves as the town’s connecting ribbon and...

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